Future of the Dealer Digital Landscape

Ever-changing technology is a challenge for all businesses… including dealers, Hedberg, and Steelcase. The Hedberg Conference will focus on the Steelcase and Hedberg vision of the Dealer Digital landscape. General sessions will bring you up-to-date on current and future initiatives… more information to come soon. A series of breakout sessions will take deep dives into these and related topics.

Key Information

WHERE

Amway Grand Plaza Hotel
187 Monroe Avenue NW
Grand Rapids, Michigan 49503

WHEN

Sunday, June 2nd– Conference Registration & Reception (4:00 pm – 7:00 pm, Amway 2nd Floor Center Concourse)
Monday, June 3rd
- Opening session (8:00 am)
- Breakout Sessions
- Dinner
Tuesday, June 4th – Breakout Sessions
Wednesday, June 5th – Optional half-day at Steelcase campus (tours & other events)

CONFERENCE TOPICS

The conference will include:

Discussion on the changing dealer automation landscape
Updates on Hedberg & Steelcase IT initiatives
Dealer networking opportunities
Dealer-led discussion groups
3rd-party dealer software tools
Optional 3rd day: Steelcase campus tours and additional time with staff.

COST

Conference hotel rate: $144/night. Register here.
Conference Registration: Register here.
Vendor Fee Structure –
- $1500 includes one attendee and a table setup in the event area
- $3000 includes two attendees, a table setup in the event area, and two one-hour breakout sessions

GET STARTED

Complete the Conference Registration Form.
Make your hotel reservations.
Make your flight arrangements (you’re on your own with this one).
Review the conference breakout sessions.
Plan your time using the conference calendar of events.
See who else is coming. Make connections with dealer, Hedberg, or Steelcase attendees before and during the conference.

We look forward to seeing you in June!

QUESTIONS?

Can't find an answer on our FAQ page? Then contact the Hedberg Event Planning Team if you have any other questions about the conference.